About Us
Our mission is to transform the insurance industry with innovation that feels effortless and powerful.
INSUREU2 brings Artificial Intelligence, growth marketing, operational leverage, and industry identity together—turning complexity into a scalable, profitable insurance platform
New York & California.
INSUREU2 is more than a company. It is a movement built to help professionals, agencies, enterprises, and associations grow faster, operate leaner, and lead with confidence in a world that never stops evolving.
Canada, and Europe
Our story.
Founded in 2019, INSUREU2 began with a simple mission: empower insurance professionals with tools that reflect their expertise, elevate their brand, and drive meaningful growth. What started as a vision has grown into a complete end to end ecosystem for the insurance industry.
Today, INSUREU2 integrates AI driven operational improvements, strategic marketing services, scalable virtual assistance, and exclusive branded merchandise that give professionals, agencies, enterprises, and associations everything they need to grow faster, operate leaner, and connect more powerfully with clients.
From independent agents to enterprises, and from insurance to financial services, INSUREU2 represents more than technology or marketing. It is a movement of professionals committed to working smarter, scaling faster, and leading with influence in a rapidly evolving industry.
Our founder.
Craig S. Bender, founder of INSUREU2, is not a career technologist trying to understand insurance from the outside. He is an insurance professional who developed technology out of necessity. Having worked directly as an agent and agency leader, Craig has lived the operational reality of the industry, selling under pressure, servicing at scale, navigating compliance, managing teams, and protecting margins while still driving growth. That firsthand experience is the foundation of INSUREU2. Every solution reflects problems he personally faced in the field, which is why the platform resonates equally with enterprise organizations seeking standardization and risk control and with individual agencies needing immediate, practical impact.
Recognition & Awards.
2025 Insurance Business America Rising Star – Named the number one emerging leader under 35 nationally
Joel S. Pollack Next Generation Agent of the Year (2021) – Recognized by Big I NY
Top 10 Young Agents Under 35 – Independent Agents Magazine with a front cover feature in June 2022
Professional Credentials
Our Expertise.
At INSUREU2 our expertise comes from living the same challenges as the professionals we serve. We built every solution from the perspective of an agent who has been on the front lines, balancing clients, compliance, and growth. That first-hand understanding is what makes our approach different. We do not just design tools, we create solutions that honor the work of insurance professionals and make their jobs easier, more effective, and more impactful.
That is why we can properly offer Marketing, Artificial Intelligence, and Virtual Assistance management — because we know these are the same three facets every agency owner must manage in order to succeed. We built INSUREU2 to take that weight off your shoulders, handling it for you with the same care and precision you would if you were running it yourself. Built by insurance professionals for insurance professionals, our expertise is measured not in theory, but in the real results it delivers every day.
Our values.
Value statement: At INSUREU2 we believe in keeping things simple. Do what’s right, deliver real value, and build for the long term. We know trust is earned every day, and our success comes from helping professionals succeed first. Innovation matters, but only when it solves real problems and makes life easier. Growth matters, but only when it’s built on integrity and relationships that last. These are the values that guide us, and they’re the reason insurance professionals, agencies, and enterprises choose to grow with INSUREU2.
Our legacy.
INSUREU2 is more than a company, it is a movement redefining what it means to be in the insurance industry. Built by professionals who have lived the business firsthand, our mission is to create lasting impact through innovation, unity, and empowerment. We are not just delivering tools, we are building a culture where agents, enterprises, and associations can thrive together.
Our legacy will be measured not only by growth and success but by how we elevate the next generation, preserve industry knowledge, and create a community that inspires pride in the profession. At INSUREU2, we are not here to follow the future of insurance, we are here to build it.
Join us in shaping the future of insurance AI.
INSUREU2 is revolutionizing the way insurance agencies grow and operate through innovation. When you become part of INSUREU2, you join a community of innovators and problem solvers dedicated to propelling the insurance industry forward with Artificial Intelligence, strategic marketing, and virtual assistance solutions that empower professionals at every level.