About Us
INSUREU2
The future of insurance.
Welcome to INSUREU2, a leader in transforming the insurance industry through premium branding, innovative AI technology, and tailored marketing solutions. Founded in 2019 by insurance expert Craig S. Bender, INSUREU2 began with a simple mission: to empower insurance professionals with tools that reflect their expertise, elevate their brand, and support meaningful growth. Starting with high-quality, conversation-starting apparel, INSUREU2 has expanded into a complete solution for the insurance industry, integrating AI-driven operational improvements, strategic marketing services, and exclusive branded merchandise. Operating internationally and currently based in the United States, INSUREU2 brings its solutions to insurance professionals worldwide.
INSUREU2’s advanced AI, developed in partnership with HPAI, enables insurance professionals to perform like experts from day one, helping agents work more efficiently, streamline tasks, and stay compliant. This AI not only reduces E&O risk but also preserves the knowledge of seasoned professionals, preparing newer agents to succeed with confidence. Our solution addresses the “retirement curve,” capturing essential industry knowledge and empowering the next generation to thrive.
Our strategic marketing services further extend INSUREU2’s reach and impact by connecting insurance professionals with clients both in person and online. Through event promotions, targeted digital campaigns, and lead generation strategies, INSUREU2 helps agencies and professionals grow their brand and build client trust. INSUREU2’s marketing is not just about campaigns—it’s about creating experiences that position professionals for visibility, growth, and leadership in the industry.
At the core of INSUREU2 is our high-quality branded merchandise. Initially crafted as apparel designed to spark conversations, our trademarked items now serve as a statement for insurance professionals, allowing them to showcase their commitment to the industry. Our apparel empowers professionals to easily communicate their dedication, making each interaction an opportunity to build trust and create new connections. With INSUREU2’s trademarked branding, we also offer co-branding opportunities, helping professionals align with a brand that embodies quality, trust, and resilience.
Today, INSUREU2 is more than just a brand—it’s a community and a movement driving change in the insurance industry. We actively participate in industry events, build strategic partnerships, and support the evolution of the field. Guided by our values of trust, integrity, and innovation, INSUREU2 is a trusted partner dedicated to supporting the growth of every professional and agency we work with.
Join INSUREU2, and become part of a legacy of excellence and forward-thinking innovation. Ready to make your mark and grow your brand? Connect with our team to explore collaborations, access our luxury branded merchandise, and discover how INSUREU2 can elevate your career or agency. Together, we’ll build a future defined by impact, resilience, and success—because at INSUREU2, we’re not just here to serve the industry; we’re here to lead and transform it.